Giveaway: Selling in Tough Times by Tom Hopkins

We've all heard it before: when times are tough, go back to the basics. It seems simple, but the reality is that in good times, many of us let some of the most important principles of selling go by the wayside, which leaves us scrambling when a downturn hits. That's why world-renowned sales expert Tom Hopkins is here to remind us that challenges are a constant aspect of selling and that the key to success is to keep your attitude positive and to never stop striving for excellence. What's more, Hopkins distills the four key practices to help you get your creative juices flowing and discover and exploit business opportunities that you may not even know existed, including:

Success Is In Who You Know: Effectively working with existing clients to generate new leads for business is crucial.

Retaining (and Rewarding) Customers: Excellent service and consistent follow-up ensure happy customers and ongoing success.

Reducing Sales Resistance: In tough times, people put off making buying decisions. Help them overcome their fears in order to thrive.

Converting Clients from the Competition: With fewer new business start-ups for you to pursue, you need strategies for getting clients to consider you over their current providers

Don't just survive, learn how to thrive by turning your challenges into advantages today.

---

Thanks to Hachette Book Group I have five copies to give away!

Contest ends 11:59 PM EST February 20, 2010. Open to residents of US and Canada only. No PO boxes.

To enter:

Required Entry:

You must be a Google Friend connect follower of this blog, and leave me a comment on this post that says "I'm a Google Friend Connect Follower". Please include your e-mail address so I can contact you.

Extra Entries:

1. Follow me on Twitter, and leave me a comment on this post that says "Twitter Follower".
2. Tweet this, by clicking the Tweet This button and come back here and leave me a comment with the link to the tweet. (once daily, leave a new comment each time)
3. Blog about this contest and include a link to this post. Leave a comment with a link to your blog entry.
4. Leave a comment on any other post (anything except another giveaway, i.e. reviews, interviews, Bored Now, etc.) and leave a comment here telling me which post you commented on. You can do this up to five times for five additional entries.
5. Grab my button (in sidebar), post it on your blog, and leave me a comment with a link to your blog. If you already have my button, leave a comment telling me that.
6. Visit The Animal Rescue Site, click the Click Here to Give - It's Free! button and come back here and leave me a comment telling me you clicked. (once daily, leave a new comment each time)
7. Visit The Rainforest Site, click the Click Here to Give - It's Free! button and come back here and leave me a comment telling me you clicked. (once daily, leave a new comment each time)
8. Visit The Hunger Site, click the Click Here to Give - It's Free! button and come back here and leave me a comment telling me you clicked. (once daily, leave a new comment each time)

Post one comment for each entry.
Each comment must include your e-mail address.