Friday, May 25, 2012

Guest Post: How John Medina's 12 Brain Rules can Transform Your Life by Sam Roberts

Sam Roberts, freelance writer, stopped by to share with us a piece he wrote.

How John Medina's 12 Brain Rules can Transform Your Life

The human brain is a highly complex and sophisticated organ that can execute an astounding number of intricate tasks. To date, even the most powerful and sophisticated computers cannot fully simulate this human organ. Scientists are constantly seeking new and unique ways to study how the brain works and how it is influenced by external sources.

In his 12 Brain Rules, Dr. John Medina, a molecular biologist, shares some fascinating information about how the human brain truly works and how anyone can maximize the performance of his or her brain. This really is a powerfully transformational book that anyone can digest. While Dr. Medina's book includes 12 specific rules, we'll take a look at four of them. This will allow you to get a taste of what 12 Brain Rules is all about. To really transform your life for the better and enjoy a more positive outlook about life, you will want to fully understand each of the rules outlined by Dr. Medina.

Rule #1: Exercise Boosts Brain Power

By engaging in vigorous and consistent aerobic exercise, you can profoundly improve the quality of your life. This is because exercise increases oxygen flow into the brain, which corresponds to a surge in mental clarity and sharpness. Medina makes it clear that regular aerobic exercise helps improve executive functions, reaction times and quantitative skills.

Rule #7: Sleep Well, Think Well

You may think that when we are asleep, our brain is shutdown and inactive. However, this could not be farther from the truth. The human brain is actually incredibly active while we are asleep. The lack of sleep impairs our attention span, memory, mood, quantitative skills, logical reasoning and motor dexterity. You may have been taught that napping harms our productivity. However, Medina completely debunks this myth. Based on a study, NASA pilots' performance improved by 34 percent after just a 26-minute nap.

Rule #10: Vision Trumps All Other Senses

Humans are incredible at remembering pictures. If we hear a piece of information, we might remember 10 percent of it after three days. If a picture is thrown into the mix, we'll remember 65 percent of it after three days. If you have to deliver an important presentation to a group of people, be sure that your presentation includes a wealth of colorful images.

Rule #11: Male and Female Brains are Different

Male and female brains are very different, and this is one of the most important rules conveyed in 12 Brain Rules. Based on a study that involved men and women watching slasher films, men fired up the amygdale in their brain's right hemisphere, while women lit up their left hemisphere. What this means is that men are more interested in the gist of an event and women are more interested in the details of an event. There are several other fascinating distinctions that Medina makes in terms of the differences between the male and female brain.

By thoroughly understanding each of the 12 brain rules established by Dr. Medina, you can really begin to transform your life for the better. 12 Brain Rules is an excellent and fascinating read that will allow you to understand just how the human brain has evolved and functions after the many years of evolution. 

About the author:

Sam Roberts is fascinated in the latest developments in brain science. He is a regular contributor for


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