Saturday, October 20, 2012

Featured Book: Powerful Phrases for Effective Customer Service by Renee Evenson

About the book:

Let’s face it, dealing with customers isn’t easy. They aren’t always right—or even pleasant—but knowing the right words to use can make all the difference.

Powerful Phrases for Effective Customer Service shares over 700 phrases and scripts that have been proven time and again to defuse even the most difficult interactions. Covering 30 challenging customer behaviors and 20 tough employee-caused situations, this indispensible reference makes it easy for readers to assess the circumstances, find the appropriate response, and confidently deliver satisfaction to every customer. In addition, readers will learn how to incorporate language into their daily routine that communicates welcome, courtesy, rapport, enthusiasm, assurance, regret, empathy, and appreciation. Every chapter includes helpful Do This! sample scenarios that bring the phrases to life as well as Why This Works sections that provide detailed explanations.

Practical and insightful, Powerful Phrases for Effective Customer Service ensures that employees will never again be at a loss for words when dealing with customers.

About the author:

Renée Evenson has worked in customer service management and training for over 30 years, including nearly 20 years at BellSouth Telecommunications, and has been writing about how to provide exceptional customer service for more than a decade. Her previous books, Customer Service Training 101 (now in its second edition) and Customer Service Management Training 101, were both published by AMACOM. She has a degree in organizational psychology and lives in Saint Simons Island, Georgia (Jacksonville,FL dma).


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